HOW TO USE PUBLIC SPEAKING TO GROW YOUR BUSINESS
PRESENTED BY PETER DHU
This workshop is about showing you how you can us public speaking to grow your business. It outlines various ways to speak and share your information to help increase your brand recognition, demonstrate your value and reach more people and increase sales. Speaking is really an affordable and alternative way to boost your business through marketing your offering and building brand. Speaking is also a great way to add value and service existing clients.
The secret to speaking to boost your business is being sure of your value proposition and the problem that you solve for your customer. People are not always aware of the problems that they have, or if they are, they are not aware of the best ways to solve them. Using the spoken word as a means of increasing this awareness and letting people know that you have the solution is a great way to market your business.
In the workshop, I will show you a range of modalities for speaking for profit. You will be able to determine which mode best suits your business and your target clients.
This workshop will teach you how to:
- Run a public seminar
- Run a webinar
- Create a podcast
- Create a YouTube video
- Speak on radio
- Run an online course
- Re purposing your spoken word
- Participating in business conference or trade shows
The advantage of speaking for small business owners is that it can be relatively cheap, and it can reach a larger targeted audience. It can expand you your client base beyond your existing clients and the content once created, can be reused, shared and repurposed.
Public speaking is a great way to grow and market any existing business.
**This workshop can be customised to meet your organizational training needs and the key learning outcomes set to match your requirements. It can be delivered in a full-day or half-day format. Two or more of our different workshops can be combined to form a two-day masterclass.